{"id":1601765,"date":"2024-10-23T09:28:05","date_gmt":"2024-10-23T13:28:05","guid":{"rendered":"https:\/\/www.sportscasting.com\/?p=1601765"},"modified":"2024-10-23T09:28:05","modified_gmt":"2024-10-23T13:28:05","slug":"underdog-ceo-says-the-dfs-sportsbook-is-ready-for-product-innovation","status":"publish","type":"post","link":"https:\/\/www.sportscasting.com\/news\/underdog-ceo-says-the-dfs-sportsbook-is-ready-for-product-innovation\/","title":{"rendered":"Underdog CEO says the DFS sportsbook is ready for product innovation"},"content":{"rendered":"
October is almost over and sportsbooks around the country and preparing themselves for the 2025 calendar year. One challenge that traditional sportsbooks have had is trying to retain legacy customers. These are players who wager thousands to millions of dollars annually at sportsbooks around the country. Operators want to retain these players and keep them loyal to the sportsbook. They can do this in several ways by offering free bets, VIP access, and more.\u00a0<\/span><\/p>\n In September, industry operators met at the Global Gaming Expo in Las Vegas. They discussed the desire to obtain higher growth rates in states where there is room left in the market. However, making their way into a legal wagering market is easier said than done. At the Global Gaming Expo, Underdog CEO Jeremey Levine noted how important product innovation will be in 2025 and beyond.\u00a0<\/span><\/p>\n Levine explained that in a rush to have a market in the U.S., legacy sportsbooks imported a traditional model that was used overseas for decades. The outdated product has opened the market for newcomers who plan to introduce more customer-friendly options.<\/span><\/p>\nLevine has been pleased with how Underdog is operating during football season<\/b><\/h2>\n