Hard Rock Bet Names Duffy’s Sports Grill as an Official Game Day Partner

Duffy’s Sports Grill is now an official game day partner of Hard Rock Bet, the Seminole Tribe of Florida’s sports betting platform. Through the partnership, both companies will engage sports fans at 30 brick-and-mortar locations across the Sunshine State.

Hard Rock Bet, Duffy’s Sports Grill partnership will enhance customers’ experiences at the casual dining restaurant

The marketing partnership will combine Duffy’s Sports Grill’s iconic gameday experience with Hard Rock Bet’s gaming atmosphere. This results in memorable parties with friends and family members and content creation opportunities. The collaboration also facilitates authentic brand interactions for Florida’s only legal sportsbook.

“We are so proud to partner with Florida’s only legal sportsbook, Hard Rock Bet. … [We plan to] offer our MVPs special promotions when they dine with us. It truly is the perfect sports match-up between Florida’s largest family-owned restaurant chain and the most exciting sportsbook in the nation,” said Joe Webb, Chief Executive Officer of Duffy’s Sports Grill.

“For decades we have been known as the ultimate sports and dining destination with our eighty-plus TVs in each location, top quality food, and 2 for 1 drinks all day every day. To be able to enhance our MVPs’ experience with this partnership… is the equivalent of a game winning score.”

Partnership includes co-marketing elements with digital signage, web, CRM, and social media opportunities

Furthermore, the multi-faceted partnership includes a variety of co-marketing elements with digital signage, web, and CRM. Social media opportunities and on-site activations for premier sporting events will also be offered to customers.

“With a communal sports atmosphere and the passionate fandom of its loyal MVPs, Duffy’s Sports Grill is a perfect complement to Hard Rock Bet,” said Nick Menas, Hard Rock Bet’s head of partnerships.

“We’re excited to roll with Duffy’s Sports Grill as an official game day partner of Hard Rock Bet… [The company] looks forward to driving player engagement and loyalty at their 30 Florida locations.”

Additionally, Duffy’s Sports Grill’s MVPs and customers at locations on-site will receive invitations for exclusive promotions from Hard Rock Bet.